歷經(jīng)一個月半月開發(fā)的項(xiàng)目，通過最終的測試驗(yàn)收

9月9號晚上12提交審核
9月10號晚上7點(diǎn)，項(xiàng)目進(jìn)入審核
9月10號晚上9點(diǎn)，APPStore回復(fù)4.3，如下：

Your app primarily features dating features. As such, it duplicates the content and functionality of many other similar apps currently available on the App Store.
While these app features may be useful, informative or entertaining, we simply have enough of these types of apps on the App Store, and they are considered a form of spam.
Next Steps

We encourage you to review your app concept and incorporate different content and features that are in compliance with the App Store Review Guidelines.

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查看郵箱，收到APPLE如下回復(fù)：

Changes needed.

Thank you for submitting ****(appName) for review. During our review, we noticed a few things that you'll need to address before your app can be approved for the App Store.

Understand the Review >To find out why your app wasn't approved, go to Resolution Center in iTunes Connect. Keep in mind that there may be more than one reason why your app was rejected. It's also possible that we need more information about your app.

If you have a question about your app's review, send us a message in Resolution Center. If you would prefer to speak over the phone, just let us know in your message, and we'll schedule a call.
Visit Resolution Center >

Address the Issue >After you understand the review, you'll need to make the necessary changes to fix the issue. If you need help making these changes, you can get advice from fellow developers and Apple experts in the Developer Forums. If you have a technical question that can't be answered in the Developer Forums, you can request code-level technical support by visiting the Code-Level Support page in your account on the Apple Developer website.

Resubmit Your App >Sometimes, we just need some additional information about your app, or your app's metadata needs to be edited. If this is the case, you don't need to resubmit your app. Simply make the changes and send us a message in Resolution Center when you're done.

If other changes need to be made, you'll need to resubmit. After you do, we'll typically respond within 48 hours, unless your app requires extra attention.
After we've completed the review, we'll update your app's status and let you know.
Best regards

總結(jié)：APPLE回復(fù)郵件內(nèi)容很泛泛，未指出明確問題；Resolution Center回復(fù)指出的問題很明確，針對問題解決！

9月14號下午1點(diǎn)，在Resolution Center回復(fù)：希望通過電話溝通一下關(guān)于APP審核的事情，在回復(fù)內(nèi)容中留下聯(lián)系方式，耐心等待APPLE審核人員聯(lián)系！

9月15號下午4點(diǎn)30，收到APPLE在回復(fù)，如下：

Hello,
We appreciate your response and have scheduled a call with an Apple representative to discuss your app’s review.
To ensure we have the correct contact information, please verify the phone number listed in the App Review Information section of this app’s Version Information page in App Store Connect is up-to-date.
Please note that our representatives are experiencing an unusually high volume of call requests and we will do our best to contact you as soon as possible. We look forward to helping you address the issues we found in our review and apologize in advance for any delay in speaking with us.
Best regards,
App Store Review

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9月16號上午10點(diǎn)收到蘋果審核人員的電話，電話中溝通了20分鐘，溝通了當(dāng)前APP遭遇4.3的原因，以及提及一些改進(jìn)方案！掛斷電話后，收到如下回復(fù)：

Thank you for your time during our call today.
As we discussed, your app was found to be out of compliance with App Store Review Guidelines 4.3.

Guideline 4.3 - Design - Spam

Your app primarily features dating features. As such, it duplicates the content and functionality of many other similar apps currently available on the App Store.
While these app features may be useful, informative or entertaining, we simply have enough of these types of apps on the App Store, and they are considered a form of spam.

Next Steps

We encourage you to review your app concept and incorporate different content and features that are in compliance with the App Store Review Guidelines.
If you have any further questions, please write to us via Resolution Center in iTunes Connect or feel free to contact me at +1-408-974-**** between 11AM - 8PM Pacific Standard Time. Thank you.
Best regards,
Vincent
App Store Review

通過電話溝通，總結(jié)了dating類app上架的要點(diǎn)：

1.蘋果商店dating類app已經(jīng)飽和，不再接收新的社交類APP(功能獨(dú)特的除外)
2.現(xiàn)在的社交類新提審APP，蘋果都會當(dāng)作個案來審核
3.因?yàn)槟壳伴_發(fā)帳號是個人開發(fā)者帳號，審核人員提到被拒還因?yàn)锳PPLE認(rèn)為個人開發(fā)者賬號不具備能力運(yùn)營出高質(zhì)量的APP，后期的用戶量龐大，監(jiān)管以及運(yùn)營需要公司規(guī)模來運(yùn)營
4.沒有任何特色的APP不再接受! 功能要完善，質(zhì)量要高，亮眼功能，著重強(qiáng)調(diào)不要再做傳統(tǒng)的社交
5.以上要求必須得一步到位，不能通過迭代的方式達(dá)到(質(zhì)量、設(shè)計、體驗(yàn)、視覺感、創(chuàng)新等方面)要求
6.付費(fèi)聊天的功能太普遍了