define project goals and objectives

?let's talk about how?to document objectives well.?One way to define clear objectives is to use SMRT criteria.

Specific objectives are clear, so there's?no misunderstanding about whatyou're supposed to achieve.?For example, increase customer approval ratings to 80%.?Vague objectives are bad, because you?probably won't get what you want.?Be specific when you write your objectives.?Measurable objectives eliminate any question?as to whether or not they have been achieved.?For instance, you can use ratings?from online travel sites or travel guides?to measure customer satisfaction.

Realistic objectives spell out what you?can do with the resources available.Challenging objectives can motivate people,?but your team might give up if they?think the objectives are impossible.?Time related objectives identifywhen they need to be achieved.?For time-related objectives, set a clear target date.?For example, the conference center project?needs to be complete in March, before?the spring and summer conference season.

Now that the project goals and objectives?are identified, you work with the appropriate?stakeholders to perform a benefit analysis.?That way, you can validate that the project?aligns with the organization's mission and strategy,and delivers the expected value to the business.?Project goals and objectives provide?direction for your project.?Using the problem statement you wrote earlier,?write the project goal that states?the end result that your project will achieve.

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