W16L23-L24-商業(yè)綜合案例分析

1.列一個本學(xué)期課后作業(yè)中英文文章的清單,標(biāo)明:序號,標(biāo)題,鏈接

1、鏈接:http://www.networksolutions.com/education/what-is-ecommerce/

? ? 主旨:

What is Ecommerce?Electronic commerce or ecommerce is a term for any type of business, or commercial transaction, that involves the transfer of information across the Internet. And Ecommerce allows consumers to electronically exchange goods and services with no barriers of time or distance. Electronic commerce has also led to the development of electronic marketplaces where suppliers and potential customers are brought together to conduct mutually beneficial trade.

2、鏈接:

https://en.m.wikipedia.org/wiki/Product_life-cycle_theory

? ? 主旨:

The product cycle is an economic theory that was developed by Raymond Vernon in response to the failure of the HeckscherOhlin model to explain the observed pattern of international trade.? In some situations, the product becomes an item that is imported by its original country of invention.Andthe country that has the comparative advantage in the production of the product changes from the innovating (developed) country to the developing countries.

3、鏈接:https://en.wikipedia.org/wiki/Supply_chain_management

? ? 主旨:

Supply chain management

In commerce, supply chain management (SCM), the management of the flow of goods and services, involves the movement and storage of raw materials, of work-in-process inventory, and of finished goods from point of origin to point of consumption. Interconnected or interlinked networks, channels and node businesses combine in the provision of products and services required by end customers in a supply chain.

4、鏈接:http://www.businessdictionary.com/definition/price.html

? ? 主旨:

First, price is a kind of value, it is an index to purchase, quantity, weight or measure index an indicator of other services. At the same time as the exchange of ownership, price constitutes the basic foundation of business transactions.

5、鏈接:http://smallbusiness.chron.com/definition-business-business-e-business-model-3877.html

? ? 主旨:

B2B, or business-to-business, firms are those who market directly to other businesses and governments rather than to individual customers. E-business changes the nature of business relationships previously limited by cost, geography and time.

6、鏈接:http://www.investopedia.com/terms/b/btoc.asp

? ? ? 主旨:

Business to consumer (B2C) is business or transactions conducted directly between a company and consumers who are the end-users of its products or services. The business-to-consumer as a business model differs significantly from the business-to-business model, which refers to commerce between two or more businesses.

? ?

7、鏈接:http://www.businessnewsdaily.com/5084-what-is-c2c.html

? ? 主旨:

C2C, or customer-to-customer, or consumer-to-consumer, is a business model that facilitates the transaction of products or services between customers. It is one of four categories of e-commerce, along with B2B (business to business), C2B (customer to business) and B2C (business to customer).

8、鏈接:https://www.forbes.com/sites/techonomy/2012/06/11/the-next-wave-of-e-commerce-innovation/#11258ea07cd2

? ? 主旨:

It's easy to see that many consumers are increasingly seeing themselves as creators, too... But it's not just about simple crowd-sourcing for ideas by asking people to suggesting how to improve or create products via online brainstorming sites, as was the rage in the mid-2000s. Today, consumers want to participate in forming and promoting their concepts in a very personal way, with themselves in the spotlight.

9、鏈接:https://www.mckinsey.com/industries/high-tech/our-insights/crossborder-ecommerce-is-luring-chinese-shoppers

? ? 主旨:

Rising demand for foreign products, new platforms, and a push by the government are propelling the trend.And a number of factors are fueling the cross-border trend (exhibit).Established logistics operators are building new distribution channels to handle the expanding trade.

10、鏈接:https://en.wikipedia.org/wiki/ARPU

? ? ? ? 主旨:

Average revenue per user (sometimes known as average revenue per unit), usually abbreviated to ARPU, is a measure used primarily by consumer communications, digital media, and networking companies, defined as the total revenue divided by the number of subscribers.

11、鏈接:https://www.forbes.com/sites/helenwang/2017/11/12/alibabas-singles-day-by-the-numbers-a-record-25-billion-haul/#1c802fd1db15

? ? ? 主旨:

Alibaba’s Singles' Day Shopping Festival is like no other. It’s a combination of commerce, entertainment and an exuberant celebration of consumerism.Retail as entertainment is one of the hallmarks of Singles Day.A new word, "retail-tainment," was created just for that.

12、鏈接:

Urban Dictionary: CeWebrity https://www.urbandictionary.com/define.php?term=CeWebrity

? ? ? ? 主旨:

An online celebrity. Rarely ever actually famous, but often wildly popular on sites like Youtube or Twitter. Sometimes has a blog where they share their "deep, dark secrets" with the internet world.

13、鏈接:

http://smallbusiness.chron.com/internet-content-provider-57363.html

? ? ? 主旨:

As the Internet becomes more rooted in the world and broadband and connections increase, companies that deliver content online have started to surface and the term Internet content provider has sprung up with it.

14、鏈接:https://www.hg.org/ecommerce-law.html

? ? ? 主旨:

Electronic commerce, commonly known as e-commerce or eCommerce, refers to the Internet based industry of buying and selling products or services via electronic means.

15、鏈接:

http://english.gov.cngov.cn

? ? ? ? 主旨:

As the target of large multinational enterprises, Chinese consumers and their consumption demands have become a new engine to drive China’s economy, the second largest in the world.

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