1、通過前面提及的“跨境電商緊缺人才需求目錄”,尋找自己感興趣的崗位,并寫出從目前開始到能達(dá)到崗位要求需要努力的內(nèi)容。
崗位:產(chǎn)品經(jīng)理。
努力內(nèi)容:努力學(xué)好英語(yǔ)、熟悉產(chǎn)品從研發(fā)到生產(chǎn)再到銷售的流程、討好上司、和同事打好關(guān)系。
2、舉例說明做得特別好的社交電商APP或賣家。
微信。
舉例:全國(guó)人民都在用。
? ? ? Cross-border e-commerce
Ecommerce trade between China and other nations is growing rapidly.
The value of goods passing through industrial parks in 13 Chinese cities designed to facilitate cross-border ecommerce, including imports and exports, totaled 100 billion yuan ($15 billion) in the first half of 2017, according to data released this week by China’s Ministry of Commerce. That’s more than double the volume from the same period last year. In contrast, the total value of China’ imports and exports grew 19.6% to 13.141 trillion yuan ($1.97 trillion) in the first six months of the year.
The ministry didn’t specify the value of exports versus imports. However, the agency operating Hangzhou’s cross-border e-commerce industrial park has said that imports accounted for about 40% of the transactions it handled in 2016.
文章來源連接:https://www.digitalcommerce360.com/2017/08/18/cross-border-e-commerce-grows-rapidly-china/
1、寫出基于流量,轉(zhuǎn)化率,客單價(jià)和ARPU值等的網(wǎng)店或app收入計(jì)算公式,據(jù)此給出提高收入的方法。
公式:銷售額=流量×轉(zhuǎn)化率×客單價(jià)=流量×ARPU值
方法:在流量固定的條件下,通過改善活動(dòng)的設(shè)計(jì)以及客服的溝通和推薦能力來提高轉(zhuǎn)化率,或者利用關(guān)聯(lián)銷售來提高客單價(jià)的方式來實(shí)現(xiàn)收入的提高。
? ? Average revenue per user
Average revenue per user (sometimes known as average revenue per unit), usually abbreviated to ARPU, is a measure used primarily by consumer communications, digital media, and networking companies, defined as the total revenue divided by the number of subscribers.
? This term is used by companies that offer subscription services to clients for example, telephone carriers, Internet service providers, and hosts. It is a measure of the revenue generated by one customer phone, pager, etc., per unit time, typically per year or month. In mobile telephony, ARPU includes not only the revenues billed to the customer each month for usage, but also the revenue generated from incoming calls, payable within the regulatory interconnection regime.
Digital media and social media companies, which rely heavily on ad revenue generated by users with free accounts, pay particularly close attention to their ARPU. Variations in ARPU reflect changes in the companies' ability to generate revenue and heavily impact their stock prices. This provides the company a granular view at a per user or unit basis and allows it to track revenue sources and growth.
There is a trend[citation needed] by telecommunications and Internet companies and their suppliers to sell extra services to users and a lot of the promotion that is used by these companies talks of increased ARPU for these operators. It typically manifests in the form of value-added services such as entertainment being sold to customers especially in markets where the primary service offered to the customer, such as the telephony or Internet service, is sold at a commodity rate.
文章來源連接:https://en.m.wikipedia.org/wiki/Average_revenue_per_user