作業(yè)1:

1.通過前面提及的“跨境電商緊缺人才需求目錄”，尋找自己感興趣的崗位，并寫出從目前開始到能達到崗位要求需要努力的內(nèi)容。

崗位:平面設計

要求：①能熟練的應用Photoshop、illustator等相關軟件

②學習店鋪美工設計和平面設計

③多關注色彩的搭配，對色彩要敏銳

④增強自己的溝通能力，拓展自己的社交

⑤鍛煉身體，有一個好的身體素質(zhì)迎接工作挑戰(zhàn)

2.舉例說明做得特別好的社交電商app或賣家。

社交app:淘寶

淘寶是由電商起家，現(xiàn)又逐漸涉及社交。淘寶擁有大量的客戶，交易量也十分大。

3.閱讀一篇以上Cross-border e-Commerce 相關英文文章，按最新要求列出相關內(nèi)容

文章鏈接:http://www.crossborder-ecommerce.com/international-expansion/

主旨:In 2012, Cross-border eCommerce sales reached $300 billion-, while global online trade is expected to soar to $1.4 trillion by 2015, presenting multi-channel retailers with limitless business opportunities for international expansion. In China and the US alone, half a billion online shoppers surf the web each day for the best deals. Global acquirers can help retailers with innovative solutions to overcome challenges posed by serving a diverse audience with varying consumer expectations, in multiple languages, solutions which can make cross-border ecommerce domestic and truly profitable.

關鍵詞:expansion 膨脹

innovative 創(chuàng)新

domestic國內(nèi)的

cross-border跨境

stakeholders利益相關者

作業(yè)2:

1.寫出基于流量，轉(zhuǎn)化率，客單價和ARPU值等的網(wǎng)店或app收入計算公式，據(jù)此給出提高收入的方法。

計算公式:收入＝流量×轉(zhuǎn)化率×客單價

方法:提高客單價，提高轉(zhuǎn)化率

2.閱讀一篇以上ARPU 相關英文文章，按最新要求列出相關內(nèi)容

文章鏈接:https://en.m.wikipedia.org/wiki/ARPU

文章主旨:Average revenue per user (sometimes known as average revenue per unit), usually abbreviated to ARPU, is a measure used primarily by consumer communications, digital media, and networking companies, defined as the total revenue divided by the number of subscribers.

關鍵詞:subscribers用戶

regulatory管理的

operators運營商

commodity商品

regulatory管理的